OddThinking

Here’s a half-baked idea that someone else can carry to fruition.

1. Create a special trademarked logo, and a corresponding badge.
2. Have sales-people apply for badges, for an annual fee.
3. Periodically send secret shoppers who know their stuff into the sales-person’s place of employ to buy (or pretend to buy) a product.
4. Have secret shopper rate the sales-people on exactly how full of shit they are. (Note: May need to find euphemism for this concept, especially to make the logo seem attractive.)
5. The sales-people rated in the bottom 2% of the full-of-shit scale (not merely of applicants, but of the general sales industry) is granted the right to wear one of the badges.
6. Advertise to shoppers telling them they can trust the badge wearers to be less full of shit that the average sales person.
7. Advertise to employers that they should pay badge-wearers more, as they are respected by shoppers.
8. …
9. Profit!